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Oculus Rift: The VR Revolution That Started on Kickstarter

Review of the groundbreaking Oculus Rift campaign that launched the modern VR industry.

Campaign Details

Status: funded
Goal: $24,964
Pledged: $295,444
Platform: Kickstarter

Rating

4.5/5
Based on 286 reviews

The Oculus Rift campaign marked the beginning of the modern virtual reality renaissance, bringing high-quality VR technology to consumers for the first time.

Technical Innovation

The Rift’s key innovation was its low-latency head tracking and high-resolution displays, which solved many of the motion sickness issues that plagued earlier VR attempts.

Campaign Impact

While the campaign itself raised $2.4 million, its real impact was in demonstrating the viability of consumer VR. This led to Facebook’s $2 billion acquisition and the development of the broader VR ecosystem.

Legacy

The Oculus Rift’s success inspired countless other VR companies and helped establish VR as a mainstream technology. It showed that crowdfunding could launch entire new industries.